George Croucher

George Croucher is an acoustic singer-songwriter based in Bournemouth. Immersed in James Arthur and Shawn Mendes, he cut his teeth as a musician in the pre-pandemic age. George’s love for crafting authentic expressions of emotion is apparent from his earliest releases. He took his native talent to the University of Hertfordshire where he studied Songwriting and Music Production. It was during this time that he discovered the style that would define his direction over the next few years, releasing the sound-defining All I Need Is You in 2020. It was only towards the end of university that George’s live career began to take off, with festivals such as Rock In The Priory, Summer Solstice and the St Albans Beer Festival. These shows and tours connected him with new listeners who have grown into a loyal following. He has since released the album Notes About You, a major milestone, and his recent single Never Really Gone. Performing vulnerable and evocative originals through the medium of his well-trained vocals, he has established a reputation as a warm and accessible entertainer.