# Webinar: How to get the most from Personalised Music Messages

> Yesterday, we hosted a webinar on Zoom, with around 50 musicians from across the UK. Watch it back below (includes an interview with a musician who’s received over 50 video bookings already)! Our Sales Executive Chiara presents a webinar explaining how to use PMM. Plus we interview Thom, a musician…

Published: 2020-04-18 · Author: Jonny Venvell

**Yesterday, we hosted a webinar on Zoom, with around 50 musicians from across the UK. Watch it back below (includes an interview with a musician who’s received over 50 video bookings already)!**

https://www.youtube.com/watch?v=ugFDDjEajA0

*Our Sales Executive Chiara presents a webinar explaining how to use PMM. Plus we interview Thom, a musician who’s already received over 50 music message requests.*

We had a great time answering questions and chatting with over 50 Encore musicians who joined us for our first ever webinar on Zoom yesterday!

If you were there – thank you for coming! If not, don’t worry we’ve recorded it so you can catch up – simply click here to watch.

We now have a few musicians who’ve earnt around £1000 from making videos, so we really want to help you get to this level!

To understand exactly how to be successful with video messages, we recommend watching the whole webinar, but you can also skip to each section using these links.

[0:05](https://www.youtube.com/watch?v=ugFDDjEajA0\&t=5s) Introduction\
[1:05](https://www.youtube.com/watch?v=ugFDDjEajA0\&t=65s) What are Personalised Music Messages\
[3:45](https://www.youtube.com/watch?v=ugFDDjEajA0\&t=225s) What are the different styles of music message\
[5:25](https://www.youtube.com/watch?v=ugFDDjEajA0\&t=325s) Is Personalised Music Messages for me?\
[6:15](https://www.youtube.com/watch?v=ugFDDjEajA0\&t=375s) Getting set up\
[10:00](https://www.youtube.com/watch?v=ugFDDjEajA0\&t=600s) Marketing your video service\
[13:24](https://www.youtube.com/watch?v=ugFDDjEajA0\&t=804s) Filming and delivering the video\
[13:38](https://www.youtube.com/watch?v=ugFDDjEajA0\&t=818s) Common mistakes to avoid when filming\
[17:45](https://www.youtube.com/watch?v=ugFDDjEajA0\&t=1065s) How does payment work\
[20:50](https://www.youtube.com/watch?v=ugFDDjEajA0\&t=1250s) Interview with Encore musician Thom Morley (who’s already been booked for 50+ videos)\
[30:20](https://www.youtube.com/watch?v=ugFDDjEajA0\&t=1820s) Q\&A with Encore team

## Useful links

**Getting set up**

* Video: [How to film a PMM](https://www.youtube.com/watch?v=3jAXRqiLx00)
* Video: Great example videos from [Thom](https://youtu.be/-xoGtnImvJs) and [Sam](https://youtu.be/EG3-p1Bg2cM)
* Blog: [Introduction to Personalised Music Messages](https://encoremusicians.com/blog/introducing-personalised-music-messages/)
* Link: [The client-facing landing page](https://musicmessages.encoremusicians.com/)
* Link: [Your PMM dashboard](https://encoremusicians.com/dashboard/gift)

**Marketing**

* [The PMM Marketing Playbook \[PDF\]](https://drive.google.com/file/d/1E058iEg6aWdLOAWTqlTtukH9clQ7GZIP/view?usp=sharing)
* Article: [Template marketing messages for social media](https://help.encoremusicians.com/hc/en-us/articles/360007027597)
* Video: [How to email your past customers about PMM](https://help.encoremusicians.com/hc/en-us/articles/360007027917)